Graduate Hotels are a collection of hand-crafted hotels located in university cities around the world. To celebrate each of the hotels unique and beautifully designed interiors a stunning coffee table book has been published by Rizzoli.
To show case this book, Bolder were invited to create an animation that brought the rich and textural layouts to life.
The sequence takes the viewer on a 3D journey inside the pages of the book and featuring CGI recreations of some of the wonderful interiors and furnishings of the Hotels. Capturing the individual characteristics, fun, light and warmth of each of the locations was key and evoking the nostalgic, college life vibe of the brand.
Used across all of Graduate Hotels’ social channels and website.
To show case this book, Bolder were invited to create an animation that brought the rich and textural layouts to life.
The sequence takes the viewer on a 3D journey inside the pages of the book and featuring CGI recreations of some of the wonderful interiors and furnishings of the Hotels. Capturing the individual characteristics, fun, light and warmth of each of the locations was key and evoking the nostalgic, college life vibe of the brand.
Used across all of Graduate Hotels’ social channels and website.
CREDITS:
Client - Graduate Hotels
Creative Director - David Farquharson
Production - Bolder Creative
CGI & Post Production - Bolder Creative
Art Direction - Gareth Bowen
Motion Design - Gareth Bowen & Lina Schwamkrug
Sound Design - Bolder Creative
